Sales & Marketing Director

Well Established, Successful Provider of Home Healthcare Services, Specialising in Respiratory care are Seeking to Recruit a Sales and Marketing Director to Join a Strategic Cross Functional Team and Reporting to the CEO, to be Directly Responsible for Setting the Strategic Commercial Goals and Implementing the Sales and Marketing Plans In-Line with Company Commercial and Marketing Goals

ROLE

• Developing New Business Strategies, Planning and Delivering Strategic Marketing Approaches through Research and Data Analysis, Reinforcing the Strong Company Brand and Building Long-Lasting Stakeholder Relationships
• Maximise the Return from Existing Long-Term Contracts
• Provide Effective Leadership of the Sales and Marketing Teams, Maximising Potential and Developing Team Members to Achieve and Exceed Agreed Goals
• Develop and Execute Annual Sales and Marketing Plans, with a Key Focus on Analysis of Market Trends to Establish Sustainable Achievement of Company Forecasts for Existing and New Business Platforms
• Identify Opportunities to Maximise Return from Existing Business Contracts
• Analyse, Investigate and Report on Sales Results, Market Trends and Embed Findings within Commercial Growth Strategies
• Develop and Introduce New Services
• Continually Analyse Marketing Strengths and Gaps, Including Competitor Analysis, Market Analytics, Demand Generation and Forecasting
• Drive Business Development Activities, Identifying Potential New Areas for Growth
• Lead Tender Management, Including Preparation, Planning and Bid Submission
• Responsible for Establishing a Strong Company Brand, Aligned with Corporate Image
• Oversee the Organisation and Relevant Attendance at National, International Conferences, Events and Exhibitions

REQUIRED

• Relevant Degree (Commercial/Sales)
• Degree/Diploma in Professional Marketing and Market Analytics
• Minimum of 7 Years’ Experience in a Senior Commercial Role in a Medical/Healthcare Company
• Proven Track Record of Building Strong Teams and Driving Growth in a Competitive Environment
• Proven Experience in Marketing, Including Market Data Analysis, Sales Trend Analytics and Utilisation of Results to Drive Commercial Strategies
• Demonstrable Experience in Building and Maintaining Key Stakeholder Relationships
• Demonstrable Experience in Growing and Developing Both Sales and Marketing Teams

REMUNERATION

• £80K p/a + Substantial Bonus + Generous Car Allowance + Enhanced Pension Contributions + Private Health Insurance